WEF. Economic Forum in Buenos Aires

World leaders thinking about the Global Agenda.
CHALLENGE
  • Manage communication with the press during the Regional Meeting of the World Economic Forum in Buenos Aires. 
PR EXECUTION
  • Communication strategy based on 3 pillars: 
    • Free press 
    • WEF's own platforms 
    • Social Media 

RESULTS

Golden Eikon
in Press Relations
+1200
people registered in the forum
+40
opinion leaders (national and foreign)

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